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Study: E-Readers More Popular than Tablets

The increase in demand for e-readers is outpacing the demand for tablets, according to a phone survey by the Pew Internet Project.

The survey notes that the number of adults who own e-readers has doubled from six percent to 12 percent from November 2010 to May 2011. Last November, only five percent of adults said they owned tablets, and that number had only grown to eight percent by May. Meanwhile, three percent of the 2,277 respondents aged 18 and older said they owned both a tablet and an e-reader.

While tablets and e-readers are some of the world’s most buzzed-about electronics, their sales still haven’t caught up to lifestyle staples like cell phones or laptops. Pew notes that 83 percent of respondents owned cell phones, while 56 percent owned laptops.

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